Sometimes the web designers act like they represent the priesthood of a secret order. They treat online communications like some 8th mystery of the world. They are not. Online communications are an extension of your other business development and outreach. We understand that. We don't want online marketing to be a mystery. And yet, not every challenge can be met with a simple solution. Sometimes we need online marketing, e-commerce or interactivity. The key for online success is the same as it is when you are face to face with your customers or distributing brochures or business cards: you need a consistent message and design that reflects your process, product or values.
A scientific principal, Occam's Razor says: All things being equal, the simple solution is the best. Sometimes you don't need flashy, or flash. Sometimes simple, easy navigation and a simple message do everything that needs to be done.
Lutheran Outdoor Ministries of Florida
So, you probably don't automatically think about the Lutherans as outdoor types. Well, the Lutherans of Florida take advantage of our fabulous environment and weather to engage children, couples and families. But, to get the word out in a cost-effective way and to help manage the registrations, they asked us to help them develop a website that is easy to read, easy to navigate and easily changes. After all, these Lutherans want to keep the offering fresh!
Please take a look at the results www.lomfla.org
Sometimes you need to engage a client, customer or audience. One way to do that is with interactivity. When they can engage with your website, they are engaged with you.
This developer had a vision for a beautiful site — both the location of his project and his website! He wanted to show easy elegance and he wanted visitors to the website to like it so much, they just had to see the real site. With graphics including color and elements, we created a website that is easy to navigate and provides the right information. Using flash, we created a dynamic presentation style. Music greets the visitor, but it's easily turned down or off. In the floor plan section visitors can reposition furniture to help them see their stuff in their new home. A database of those who want more information is easily downloadable with a single click and the site is designed to be duplicated in HTML or SEO so that it can be shown on a computer even without web connection or for those who want to skip the flash.
How would your furniture fit here? www.balharbourtampabay.com
Elegance in design isn't just about graceful lines or visual images. Elegance in design is about buttons that work just right. It's about a website that works intuitively for visitors and help them get what they need without working too hard to think about where the information or product might be located. Elegance is found in simple sites, in sites with interactivity and with e-commerce. It's a feature that is found in the pride we infuse in all of the work we do. It's functional elegance and it helps ensure results.
Bay Tech Label
Ok, when you think “elegance” labels aren't probably your first thought? In this case, what we want you to see is the elegance in design. This is a site with lots of technical information that must still present it in an easily accessible format that facilitates online ordering — that is e-commerce — where your customers can easily get to your products. Or your prospective clients can get an estimate. Even the product page is designed for quick and easy updating.
Label this one “happy customer” www.baytechlabel.com/
Just as other kinds of communication tools are designed to further relationships or market products, so are online efforts. Online marketing has to hit the target market in a time, place and way that facilitates purchasing. Online, the time is theirs to choose so is the place. Our job, for online marketing is to make the purchase easy. Your job is to make sure it's priced right.
Gulf Coast Imprinting
Small businesses need to make an impression. Gulf Coast Printing is a small business service big and small companies through custom, quality envelope production. They're no nonsense approach to their work needed to be reflected in their website. Throughout the site we emphasize their major selling propositions, quick, good, affordable. It's online marketing with a direct approach and a successful outcome. For consistency in branding, the look and feel of the site matches their periodic e-marketing efforts.
We helped them to make an impression www.gulfcoastimprinting.com/
As surprising as it seems, it's possible to build communities online. We can help connect people to businesses and to one another. As with the elegance of design, connectivity is most noticeable when it fails... Great connectivity is nearly invisible.
A fully loaded website serves this online membership association. A blog for the owner, an opportunity for feedback from members, videos, podcasts... this multimedia website loads quickly and is easily updated with the click of a mouse. Because we've designed it so that maintenance is fast, easy and convenient, our client has the option to do it herself or to let us do it for her. With online resources for visitors, this site has it all.
It's a connection with convenience: www.agingbackwards.com
Getting the most from business involves lots of tedious calculations and carefully recording key metrics. And it's costly. That's why a lot of organizations don't do it. Why not automate it? Focus on what you do best - serving your customers. Let your intranet handle the rest.
You know the old joke, “wanna come see my lithographs?” For Precision Litho Service, Inc., there’s no joke, they are one of the biggest printers in Tampa Bay. To compete on a cost basis, they’ve got to be good and they’ve got to be efficient. We developed the system and the software that lets them manage a print job—regardless of size—in the same professional fashion. From estimation to evaluation, every job step is automated. Better still, it’s easy to use, capturing not just the mechanics of the job, but the human capital invested in the process…
Automating the process let’s them focus on first-class printing service... wanna see?